Awareness of food & beverage additives and their potential effects
Last winter, I got a chance to intern with Paper Boat, a company offering beverages with a traditional twist. From carrying out chemical tests every 15 minutes to ensure the quality of products in the manufacturing plant to assisting researchers at the R&D lab, I gained experience in a whole array of fields. One of the most striking things about Paper Boat is that it does not use any preservatives or colour additives of any kind. One thing that instantly popped up in my mind when I observed this was that why would some companies, use additives, while others, like Paper Boat, would not. To answer this question, I began researching on the effects of preservatives, both good and bad. Half-way through my research, I realized that I had learned several new things about the variety of preservatives used in foods and beverages. This made me wonder; how much do we actually know about the preservatives and their effects. I followed this up by carrying out a survey amongst over 200 people, from which I concluded that people from various demographic groups are generally aware about additives and their use in today’s food and beverage industry.